How Competitor Insights Improved My Creative Strategy

    • 1 posts
    September 18, 2025 12:41 AM PDT

    When I first launched campaigns, I filled my designs with too much text and clutter. After diving into competitor research with PowerAdSpy, I discovered that the best-performing display ads used simplicity to their advantage—one strong headline, one image, and a clear call-to-action. I redesigned my creatives following this less-is-more formula, and engagement immediately went up. It was surprising how removing noise actually made my ads more powerful. PowerAdSpy gave me the clarity I didn’t know I needed. Do you also stick to simple design frameworks for your display ads, or do you like experimenting with complex creative layouts?